"Fish is the only food that is considered spoiled once it smells like what it is." This saying was originally coined by American writer P.J. O’Rourke but it can easily be used to reflect Ireland’s attitude towards fish. During the first For Food’s Sake discussion in The Sugar Club on Thursday 31st March, under the topic 'What's the Future for Irish Food Production?' the debate turned to why we have failed to embrace seafood despite been surrounded by sea. Graham Roberts of the Connemara Smokehouse took centre stage as he enlightened the 100-strong crowd with his insider knowledge.